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Product Design Secrets: How to Take an Idea From Piece of Paper to Sample to Million Dollar Business w/Sarah Shaw

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Many women are sitting on an idea for a product that thousands would buy in a heartbeat. The question is: how do you take it from secret brainstorming and napkin sketches, to a product launch complete with tons of press and influencers showing it off? 

How do you even validate if it’s a good product idea in the first place? 

In today’s episode, I’m excited to be joined by fashion entrepreneur, product designer and business coach, Sarah Shaw. She shares her incredible story of creating a million dollar product, and how she’s helping female entrepreneurs do the same.

“Make a sample so you can actually see your product. You can even make it out of paper to figure out the shape and size.”

-Sarah Shaw

Three Things You’ll Learn in This Episode

  • Sarah’s amazing story of turning her own idea into a million dollar product
    How did Sarah go from costume designer to launching her own successful product?
  • The importance of creating a tangible product sample
    If we want to validate our product idea, what’s the very first step we have to take?
  • How to get influencers and magazines to talk about your product
    What tactics can we use to effectively vet influencers, and make contact so they actually respond?

Guest Bio- 

Sarah Shaw is a fashion entrepreneur, product designer and business coach that specializes in helping other women entrepreneurs to succeed. With her 20 years of experience – and 6 companies under her belt – Sarah has built a treasure trove of secrets for launching your product line, getting your products into stores and boutiques, getting your products to A-List celebrities, and getting massive publicity in order to grow her companies quickly.

For more information, visit her website and book a call with her.


This Show was Made Possible By: 


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Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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