Don’t Multiply, Amplify: How to Streamline & Simplify Our Way to a Scalable Business w/Brittany May
Entrepreneurs are bombarded with the persistent push to be everywhere and do all the things. This often comes from the mindset that creating more and multiplying what we sell will bring us better results
This way of thinking only causes unnecessary complexity and confusion. Doing more doesn’t increase our chances of success, it actually diminishes our impact.
Running a simple, streamlined business is the key to a chaos-free, scalable system that allows us to do what we’re passionate about more efficiently.
The key is dropping what’s not working and amplifying what is through evergreen content, automation, and honing in on the essentials.
How do we shift our mindset so we can let go of what’s not working? Why is evergreen content the key to simple stress-free scaling? In this episode, digital strategist and business coach, Brittany May shares how she helps women accomplish more in their businesses by doing less and amplifying the right things.
“It’s better to put our brainpower, energy, and focus into the things that can amplify our results.”
Things You’ll Learn In This Episode
- The power of evergreen
Evergreen content and products allow us to leverage something we put our heart, knowledge, skills, and soul into once, and get it to do the work for us over and over again. Leveraging evergreen beats starting from scratch every single time, and it gives us the time to really hone in on what’s working.
- How to determine what we need to eliminate
Our feelings about what’s truly working in our businesses might lie to us, but the numbers never lie. By paying attention to our metrics, it quickly becomes clear what’s getting results, what needs improvement, and what we need to eliminate to amplify our impact.
- Why consistency without insight creates frustration
The key to a simple and streamlined business is not consistency for consistency’s sake. We’re told to be consistent to build a successful and profitable business, but there’s a caveat. If we’re consistent in the wrong thing, we waste our precious time and effort. What makes the biggest impact is being consistent in the things that actually work and serve our businesses.
Brittany is a digital strategist and business coach for women entrepreneurs focused on helping them create smarter systems to scale simply. After running her first seven-figure business (the wrong way!) and having it take over her life, she is now passionate about helping moms structure their businesses in a way that is not only profitable but in a way that works FOR them and their families!
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