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Your 2022 Word Of The Year: How to Pick Something That Resonates With and Guides You Over The Next 12 Months

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As we near the start of a new year, many of us have begun thinking about what we want to achieve over the next 12 months, and for some, picking a ‘word of the year’ is their first port of call. 

When we can narrow down everything we want to accomplish into just one word, that can become our guiding light throughout the year; our North Star that promises to not only keep us on track with our goals, but can also play a role in decision-making over the coming months. 

The only problem is, picking just one word to encapsulate everything we want to achieve can be overwhelming in itself. Is it even possible to narrow our dreams down to such a degree? More importantly, is it really necessary?

In this episode, Matt Johnson returns to the show to share how he’s gotten better at defining his word of the year, and how it’s impacted his business.

“The whole point of a ‘word of the year’ is to find something that resonates with you and brings up emotion.”

-Matt Johnson

Three Things You’ll Learn in This Episode

  • How to stay focused when we’re multi-passionate
    Narrowing down our dreams to just one word is a great way to stay focused, but what happens when our dreams are all over the place? Is it even possible to be successful if we’re multi-passionate
  • 1 thing to consider when picking a word of the year
    Is there a way we can ensure our word of the year continues to hold value for us over the full 12-month period?
  • How to pick our words of the year
    Is there a fool-proof formula to picking a word of the year that genuinely resonates with us?

Guest Bio- 

Matt Johnson is the founder of done-for-you podcasting agency, Pursuing Results and host of the MicroFamous podcast. Also the author of the book of the same name, Matt is passionate about the benefits of niching down and becoming famously influential to a small group of people. 

To find out more, go to Pursuing Results and Get MicroFamous.


This Show was Made Possible By: 


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Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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