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Before You Can sell A Course You Need To Do This

Courses are everywhere – everyone’s talking about them, offering them and telling entrepreneurs to create them. I get it, the natural progression of knowledge and growth is making a course about it. 

But before we even think of creating a course, certain things have to be in place because great content isn’t enough, even if it’s put together beautifully.  

So what needs to happen before we create a course? Why is messaging so important? In this episode, I’m talking about how to get a course to work for you at the right stage in your business.

No matter how good your course is, if your messaging isn’t right all the course has to stand on is what it teaches, and that’s not enough.

-Dana Malstaff 

3 Things You’ll Learn in This Episode

  • What gets a course to succeed
    Why do some courses struggle even though they have awesome content?
  • Why our messaging has to be dialed in
    As awesome as we are at what we do, there are other people in our space. How do we make sure we’re putting our beacon out to the right people?
  • Why we shouldn’t rush creating a course
    How do we know we’re making a course too fast and creating a recipe for sales PTSD?

 

This Show was Made Possible By: 


If you’ve been running your business, creating content, doing all the things, but you’re not seeing growth, then you most likely have a messaging problem and the Nurture to Convert Society might be able to help. Check us out and schedule a call to find out if it’s the right fit for you.

Make sure you Listen + subscribe to the Boss Mom Podcast on iTunes // Stitcher

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