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How to Succeed on Pinterest When You Don’t Sell Physical Products w/Kate Ahl

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For many of us, Pinterest is a baffling conundrum inside of an enigma, and it’s hard to pin down the kind of strategies we need to implement to market our brands on the platform.

Is it a search engine or a social network? Can it work for people who sell business products? 

Well ladies, today I’m excited to be joined by a business owner who will answer these questions and more, and share how to implement a simplistic, aligned long-term Pinterest strategy. 

In this episode, founder and owner of Simple Pin Media, Kate Ahl talks about how Pinterest can serve your business, and simple ways to create great content.

“Pinterest isn’t a social platform, it’s a search engine. The algorithm picks up on people’s habits for what they search and what they are interested in.”

-Kate Ahl 

Three Things You’ll Learn in This Episode

  • How to use Pinterest when you don’t have a consumer-facing business
    Are there industries that have an easier time on Pinterest than others?
  • The kind of content should we making for Pinterest
    How do we create content that aligns with what people are searching for, and get them to fall in love with what we do?
  • How to build your “content library” on Pinterest
    What’s Simple Pin Media’s slow and steady but highly effective Pinterest strategy, and why is it so perfect for Boss Moms?

Guest Bio- 

Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast. 

For more information and free resources, visit her website and to binge on all the episodes of the Simple Pin Podcast click here.

 

This Show was Made Possible By: 


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Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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