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Messaging Matters: The Secret To Writing Stellar Copy W/Julie Cunningham

Wish you could get your content seen more?

Wish you could get your content seen more?

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When it comes to building great brands, the words we use matter. Good copy shouldn’t just inform people, it should ooze personality and speak directly to our audience. 

Whether you write your own copy or hire someone, there are ways we can set ourselves apart with the words people see on our websites and social media.

What’s the secret to personality-filled copy? Is A.I a threat to copywriters? 

In this episode, I’m joined by Dietitian, Diabetes Educator, Lactation Consultant, writer and coach, Julie Cunningham. She shares how to craft copy that stands out.

There’s a ridiculous amount of content that’s going out on the internet everyday and all kinds of online publications pay for content.

-Julie Cunningham  

3 Things You’ll Learn in This Episode

  • The truth about A.I copy
    Should copywriters be worried about A.I replacing them?
  • How to turn your expertise into a copywriting service
    How do we leverage the topics and subjects we know really well?
  • How to make your copy sound like you
    How do we make sure our content feels true to our personalities?

Guest Bio

Julie Cunningham is a Dietitian, a Diabetes Educator, and a Board Certified Lactation Consultant. After 20 years in healthcare, Julie became a writer and coach for women in the helping professions. She creates evergreen email sequences designed to highlight expertise, nurture connections, and maximize sales.

For more information, visit https://www.juliecunninghamcoaching.com and https://boss-mom.com/julie/ for her 90-day nurture email sequence.


This Show was Made Possible By: 

If your business is all about helping people improve their lives (not their business) then the Nurture to Convert Accelerator is for you. Odds are you’ve been running your business, creating content, doing all the things, but you’re not seeing growth. That’s because you most likely have a messaging problem and the Nurture to Convert Accelerator can help.

Check us out and schedule a call to find out if it’s the right fit for you | www.nurturetoconvert.com

Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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