Screenshot 2023-12-11 at 11.03.47 PM

Episode 60: Nurture Your Business: The Death of the Newsletter (why you should stop and what you should do instead) with Dana [Podcast]

Wish you could get your content seen more?

Wish you could get your content seen more?

Grab our 63+ engagement-boosting questions you can use right now to attract your ideal person and get them excited about you and what you offer.  Grab them here!

This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about why she thinks the newsletter should die, what to do instead of writing a newsletter and she gives examples of how to follow through with her suggestions.

Listen to the podcast: 

Subscribe to the podcast in iTunes: 

In this episode you’ll hear:

  • Traditional newsletters are a way of clumping everything together and sending it to your followers.
  • Stop thinking your email list is one group of people.
  • The people on your list is your community.
  • When you send out a newsletter, assume they are all your groupies and want to hear from you.
  • How to change the way you write your newsletter.
  • Create a journey for people.

Recommended links and resources:

Can I quote you on that?

  • Flip your mindset about how you think of your newsletter. – Dana
  • Your list is your community, who wants to hear from you. – Dana
  • Your opt-out is the best thing that will happen to your newsletter. It’s making room for people who want to hear from you. – Dana
  • When you write your newsletter, think of it as sitting down to coffee with a friend. – Dana
  • Make a connection with your community through your newsletter. – Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom-sg.local Or, you can always find Dana hanging out in our Boss Mom Facebook Community. 

We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.
Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

Leave a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.