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Episode 45: How To Get The Most Out Of Your Content By Re-Purposing It

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In this Nurture Your Business With Dana podcast, she takes us through two different brainstorming exercises to use and repurpose the content we create. This episode is sponsored by Jessica Stansberry.

Listen to the podcast:

Subscribe to the Boss Mom podcast in iTunes

Today’s podcast sponsor is Do It Together Web Design with Jessica Stansberry. In her 5 week workshop you’ll learn how to build your website… instead of a DIY, it will be a DIT. A do it together with Jessica helping you along the way.

DIY Workshop

In this episode you’ll hear: 

  •  An easy exercise to help you figure out how to re-purpose your content
  • A simple brainstorming exercise to re-categorize your content to shoot people to your opt-in or sales funnel
  • Three simple “rules” to think about as you’re creating content and re-purposing

Can I quote you on that: 

  • Getting people to your website isn’t enough. You need to bring them on a journey. The best way to do that is to get them on your list. – Dana
  • People don’t want you to complicate your life. Guide them through a process, make their life easier, help them make decisions. – Dana
  • Make sure the content you are creating is purposeful and doing something for you.

Connect with Dana: Instagram / Periscope (her total happy place)

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We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at hello@boss-mom-sg.local Or, you can always find Dana hanging out in our Boss Mom Facebook Community. 

Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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