Episode 36: Nurture Your Business – How to Brainstorm Your Opt-in and Build Your List [Podcast]

Nurture Your Business: How to Brainstorm Your Opt-in and Build Your List With Dana. In this episode of the Boss Mom podcast, Dana is chatting all about opt-ins. Grab a pen and paper or open up your favorite note taking program. This one is full of practical hands-on advice to nurture your business!

Listen to the podcast:

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In this episode you’ll hear: 

  • What is an opt-in?
  • Mistakes Dana and others have made and how she’s grown in her opt-in strategy.
  • How much to give away in your opt-in vs how much to keep back for your list.
  • The elements of a great headline.
  • Why it is important to not get too attached to your opt-in.

Recommended links & resources: 

Can I quote you on that? 

  • Don’t create the title before you create the content.
  • What is the value and the a-ha! moment? Whatever that is, give it to them in an opt-in.
  • Shift your focus, what is the maximum value to be that you can give up front?
  • The opt-in is your first opportunity for people to be wowed by you.
  • Don’t marry your opt-in until you know that is working. Don’t get attached.

Dana: Instagram / Periscope (her total happy place)

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We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom-sg.local Or, you can always find both of us hanging out in our Boss Mom Facebook Community. 

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