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Episode 321: Nurture Your Business: How to Start a Movement that Grows Your Business

NURTURE with Dana promo template

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One of the questions I’m often asked is how I was able to create the Boss Mom Movement in such a short time and with such powerful results. Why are movements more powerful, exciting and relatable than a business that just sells products? What are the building blocks of a strong movement? How do you create a movement manifesto and story? 

On this episode, I talk about building a business that is also a movement, because all the best brands are!


3 Things We Learned From This Episode

  • A movement bands people together, and it creates momentum.
  • A movement allows you to attract people like a magnet instead of feeling like you need to constantly fight for visibility.
  • Your Movement Manifesto is made up of three main parts: ask yourself what you believe in, what kind of world you want to live in and what you know to be true. I explain it all in the episode.

Nowadays, people really want to know about the behind-the-scenes of what you care about and who you are. That’s where a movement comes in. Every business has a movement, and with a little work you can uncover yours. You need a manifesto because it becomes all the words you use in marketing and the things you use in branding. You also need a movement story which is “what you believe in” mixed with “what you’re good at” so it can be shared with the world.

If you want to learn more about how to uncover your movement and how to use it to help grow your business then join me for a FREE LIVE TRAINING at www.boss-mom.com/movement

Referenced in the Show

Want help figuring out your next steps in business? Schedule a free 15 minute Fitting Call Now! www.boss-mom.com/fitting   (limited spots available) If you want to learn more about how to uncover your movement and how to use it to help grow your business then join me for a FREE LIVE TRAINING at www.boss-mom.com/movement

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Connect With Us

Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

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