Nurture Your Business

Episode 375: Nurture Your Business: When & How to Build Your Team

When starting your journey as an entrepreneur, the thought of hiring a team can be daunting. How can you accommodate staff salaries into your budget? How do you know who to hire? Is there a strategic way to build a team? On this episode, I discuss how you can put together a team in the…

Read More

Episode 370: Nurture Your Business: How to Figure Out What Problem You Solve

As human beings, we all want validation. For entrepreneurs, no validation is as great as knowing there’s a demand for the problem we solve. Why is it so important to be clear on what we want to be known for? How can we drill down to that problem and turn it into something we can…

Read More

Episode 368: Nurture Your Business: Is Your Content Calendar Actually Hurting Your Business?

Many of us spend a lot of time in social media, but we don’t actually know what we’re getting from it. As a result, the content we put out ends up achieving very little or nothing. What are two of the biggest mistakes people make with their content calendars? How can our content calendars actually…

Read More

Episode 366: Nurture Your Business: When to Coach & When to Sell on a Call

  When dealing with prospects, it can be tough to know when our advice should be paid for and how much we should give away so people fall in love with us and want more from us. How can we find the right balance between coaching and selling so we’re giving value but not giving…

Read More

Episode 364: Nurture Your Business: 5 Questions to Ask Before You Make Any Big Commitment

  When we’re trying to grow our businesses, it can feel like we need to invest in and buy #allthethings to get to that next level. Whether it’s coaching or a course, it can be hard to commit to just one thing. How can we make sure we’re investing only in what we need? What…

Read More

Episode 362: Nurture Your Business: How to Focus and Stop Getting Pulled In Too Many Directions

  Staying focused is hard, especially when we start a business and have kids running around. Is focus something that can be maintained consistently? Why are we more focused on certain parts of the day or certain days of the week, and how can we leverage this? What actions can we take in our business…

Read More

Episode 360: Nurture Your Business: The 3 Keys to Pitching Yourself for Podcasts

  Appearing on podcasts is a great way to establish ourselves as experts and land more clients by reaching people in need of our help. How can we find a niche that’s right for us? What kind of podcasts should we pitch? What should a pitch look like? In this episode, Matt Johnson shares how…

Read More

Episode 358: Nurture Your Business: How to Prep Your Business for the Holidays

  During the holidays, it can be easy for us to fall behind or work too much. However, all of this can be prevented with a bit of planning. How does your industry and offerings determine how much time you should put into holiday promotions? What is the holiday revenue that you want? Why is…

Read More

Episode 356: Nurture Your Business: How to Brainstorm Your Opt-in

  Opt-ins have become very popular because they are a way for entrepreneurs to grow their email list and for consumers to get access to bits of free content. What are the two key things we should know before we do an opt-in? Where should our opt-in journey start? On this episode, I share a…

Read More

Episode 353: Nurture Your Business: 3 Authentic Ways to Create Scarcity

  If an offer is always available, there’s no rush for our potential clients to buy, and they might forget about us altogether. How can we implement the notion of scarcity of time? Why is a countdown timer a must? What are the other two types of scarcity, and how can we combine them? In…

Read More