Content Strategy

Episode 269: 5 Ways to Know What You Should Work on Next

Do you ever struggle with knowing what exactly should come next in your business? Do you find yourself getting easily distracted with shiny object syndrome and losing focus? So often as entrepreneurs we waste our time on things that don’t ultimately move our businesses forward, and keep us stuck in places of indecision. In this […]

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How to Use Tailwind to Automate Your Instagram Feed

If there is one thing we love here at  Boss Mom HQ (besides sales funnels) it is automation. One of our new favorite automation tools is Tailwind for Instagram. There are affiliate links in this post.  There are a million and one different reasons to have a presence on Instagram and a million and one […]

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How To Use Tailwind To Automate Your Pinterest Planning

We all know that working smarter is the name of the game, especially when it comes to scheduling social media and getting our content out there. Here at Boss Mom HQ, one of our favorite tools is Tailwind, an app that allows you to schedule Pins to Pinterest as well as content to your Instagram […]

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Episode 263: Approach Your Content Strategy Like This

Sometimes thinking about how to map out a content strategy might feel a little scary and overwhelming – I get it! But it’s really not as complex as you might think.   In this episode I’m sharing some juicy insight that will help you find focus and clarity, create less, and generate more business through the […]

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Episode 236: Are Facebook Groups Dead?

In case you haven’t noticed, several big, successful online entrepreneurs have been shutting down their big, successful Facebook groups left and right lately. (Don’t worry, the Boss Moms Facebook group isn’t going anywhere!) But it begs the question….could Facebook groups be dead?? In this episode I’m sharing why I think Facebook groups are totally still alive […]

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Episode 231: Our Favorite Tools for Collaboration with Dana & NJ

In this episode NJ and I are talking about a few of the tools we both use and love, along with the rest of the Boss Mom team, to systemize and streamline collaborating with other people in life and business. If you’ve ever wished that collaborating weren’t so complicated or overwhelming, be sure to tune in […]

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Episode 222: All Things Facebook Ads with Becky Burgess

Facebook ads are something we all know we’ll need to use at some point in our business journey, but it can be really challenging to figure them out because we either don’t have someone showing us the way OR they just aren’t our jam. Well, if Facebook ads have ever had you crying on the […]

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Episode 213: Creating Your YouTube Strategy with Trena Little

In this episode I’m joined by video and YouTube strategist Trena Little, whose passion is helping online business owners create a video content strategy that works for their business. Being a busy business owner herself, Trena understands the importance of making video simple and painless, but effective and lasting. I just love that she describes her Youtube […]

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Episode 209: All About Going Live with Dana & NJ

In today’s highly socialized culture, it can feel like system overload trying to figure out how, when and where to leverage the power of live social media for your business. But, we know we’re supposed to do it….right? Well, in this episode NJ and I are sharing a little about how we approach “going live” […]

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Episode 194: How to Plan a Launch with Dana & NJ

I get asked pretty often about how exactly to go about effectively launching something the right way. In case you haven’t noticed, launching (like sales funnels) is kind of a big deal these days. If you have an online business and create something that you want to sell successfully online, having an effective launching strategy and […]

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