Screenshot 2023-12-11 at 11.03.47 PM

How to Go From Only Thinking About Today in Our Businesses, to Being Able to Think About Tomorrow

Wish you could get your content seen more?

Wish you could get your content seen more?

Grab our 63+ engagement-boosting questions you can use right now to attract your ideal person and get them excited about you and what you offer.  Grab them here!

For most Boss Moms, taking two weeks off would put us two weeks behind. Wouldn’t it be great if our businesses got better even when we’re not there? 

The great news is, that’s possible. We just have to think about our businesses from a different perspective, and shift from thinking day-to-day, to looking to what’s next. 

That being said, that can be easier said than done. How can we think about the long-term and plan for it effectively, while staying focused on what needs to be done now?

In this episode, I’m introducing 2 concepts spoken about in the Nurture to Convert society: focus milestones and increasing your levels of norm.

“Move through the levels of norms, create your focus milestones and give yourself grace for where you are now.”

-Dana Malstaff

Three Things You’ll Learn in This Episode

  • How to sidestep shiny object syndrome
    Let’s face it, it’s tough to stay focused when shiny objects abound. How can we stay dialed in to what needs to be done, right now?
  • Why giving ourselves time to think is more helpful than we realize
    Aside from short-term focus, how can letting our ideas marinate for a while benefit our businesses?
  • The key to increasing our levels of norm
    We’re so used to thinking in terms of what our lives look like now, but what if we started thinking in terms of how those norms shift?


This Show was Made Possible By: 


Do you ever feel like you need a coach to help you reach your goals? Of course you have, we all have, and you DO need support, guidance, and accountability. The challenge is that you have always believed that you needed to spend thousands of dollars to get the attention and guidance you need. UNTIL NOW!! (ok I always wanted to be super dramatic and say that)

But really, we built the Nurture to Convert Society to be the ONLY (and I really mean the only) group coaching program that offers a member-centric approach that provides so much more support and guidance than any program you have already paid for or hoped you could find.

For every wonderfully brained Boss Mom who feels like
they just can’t seem to figure out how to get their business to grow.

Who doesn’t just want a coach telling them WHAT to do, but one that will actually show them HOW to do it (we are talking step-by-step). Who wants to be a part of a vibrant private community that provides meaningful feedback AND get personalized coaching from an experienced marketing/content expert.

A Boss Mom who knows that her beautifully unpredictable schedule isn’t something that needs to be fixed to be successful (because you can’t), and wants to follow a system that will get results without sacrificing family time.

If you want to join a group coaching program that gives you specific (and flexible) guidance, makes you feel supported, gives you just-in-time decision support, becomes your new community home, and helps you reach your sales and marketing goals in a way that feels easy, fun, and not so time-consuming. Then you have found your new home my friend.


or check out our 7 Marketing Mistakes Boss Moms are making training.

Dana Malstaff

Dana Malstaff

Dana Malstaff is the Founder of Boss Mom and creator Nurture to Convert.
She is a mother, author, speaker, messaging strategist, podcaster, blind spot reducer, and movement maker. She believes that too many brilliant moms are struggling to figure out how to grow their business while balancing all that is required to be a good mom, partner, and woman. So many moms are trying to grow their business using trends that feel inauthentic and aren't realistic for their inconsistent schedules. She has helped thousands of women become known for their brain and not their dance moves

Leave a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.