Boss Mom of the Week: Tara Bosler
Tara Bosler is a copywriter and content creator who supports women entrepreneurs to free up more shine time for them in their life and biz. She lives in the Greater Philadelphia area with her amazing daughter and crazy dog and is most grateful for hot coffee. 🙂
Tell us a little bit about your family and your Boss Mom journey.
I am a single mom of a precocious and thoughtful preschooler. She looks and apparently acts just like me…so I get all the credit, and blame! Haha!
I started my writing business when my hours were reduced to part-time at my teaching job. (I taught communication and women’s studies at the university where I earned my master’s degree.)
Shortly after the part-time semester started, I was informed that my contract would not be renewed (after teaching there for 8 years), so my 2-year “nurture my biz” plan turned into a 90-day “make this s@%# happen” plan.
And I did.
What are some of your favorite go to meals when time is tight and dinner MUST get on the table?
I use the Crockpot as often as possible to avoid this stress. But if that didn’t happen, I either do breakfast-for-dinner or Shelly Robinson’s invention: Snacky Dinner! (Raw veggies, whole wheat crackers, fruit, whatever is at least mildly healthy and lying around and then dips like hummus, ranch, or syrup. Okay, not syrup.)
Where do you go for inspiration?
My mastermind girls and meditation. When I know that what I need is already in my head, I get quiet and listen for it. When I’m clueless, I go to my mastermind girls and they get me on track, make me laugh, help me cry or tell me to get over myself. Whatever it is I need at that particular moment.
What are you currently reading or listening to (podcasts, books, blogs etc)?
Right now I am reading I am a Badass by Jen Sincero, which is freakin’ life changing. I love it! I listen to the Boss Mom podcast (obvs), The God-Centered Mom, The Strategy Hour (from Think Creative Collective) and The Profit Party!!
And for “fun” (or toxin-releasing via ugly crying) I watch This Is Us and Nashville. Because…O.M.G.
What is one piece of business advice that you’d give to a mom just starting out?
Get. A. Coach.
Seriously it’s the only reason I’ve been able to focus my strategy and be successful MUCH faster than if I had attempted to figure everything out on my own. Make the investment. Like today.
What are some of your favorite quotes or words to live by?
“When women work together, shift happens.” –Shelly Robinson
“Make it happen.” –Mariah Carey (90’s kid, lol)
“Either stop complaining, or change it.” -Me
In one word, sum up your life as a Boss Mom.
What are three core values of your business and how do those values relate to your motherhood?
Connection: I build relationships with my clients. I talk to them about not only their business, but also their life. I become friends with them.
Authenticity: As a copywriter, I strongly believe that putting yourself in your copy is essential. Your words need to be authentic to your ideal clients. Sometimes that means opening up and being vulnerable. But that’s where the beauty always is, right?
Consistency: Keep showing up. On good days, on bad days, on days where no one engages or buys your stuff or even gets your freebies. Just keep showing up.
As a mom, these are all incredibly important values to raising an awesome kid and loving the process. Connection is at the top of parenting priority list for sure. I am also super authentic with my kid – she already understands sarcasm. Ha! And consistency can be hard as a parent, but it’s the only way to create a solid foundation for the values you want your children to carry with them throughout life.
Oh, and leggings and cookies are also core values of both my business and my parenting.
Connect with Tara Bosler.
Tara has a special program about to launch. Here’s more about it in her own words.
Sometimes hiring a copywriter or even having a consulting session isn’t really in the budget. I know I’ve had several people explain that they’d LOVE my 1:1 writing services, but they can’t quite afford it yet.
So I’ve created the Write Like You Mean It!: Micro-Group Copywriting Intensive. It’s an intimate 4-week virtual workshop series that will help you write 90% of all the copy your business will ever need! (And give you the tools and resources to do it foreverrrrrr!). Click here to learn more.